top of page
Past Talks
Below are the talk titles and links to download the decks for different conferences I have spoken at.
Using User Behavior Data for a Better Search Experience
Local SEO For Good
Learn how to focus on search experience optimization by using user behavior metrics from Microsoft Clarity. Work with data to better understand how users interact with your site’s content and let it inform you on how to provide a better user experience and increase conversions.
SEO Testing Framework: Set Up Your SEO Test for Success
WTSFest 2024
This talk will guide you through the process of developing ideas for your SEO tests, covering proposal preparation, progress monitoring, and result reporting. It will uncover insights into generating valuable test ideas and documenting results for analysis.
bottom of page